Dream11, announced a major strategic shift today: a transition from fantasy gaming to a global second-screen sports entertainment platform. The revamped product aims to deepen fan engagement through creator-led watch-alongs, real-time reactions and banter, and free-to-play fantasy formats designed to enhance live sports viewership.

The company said the new direction reinforces its mission to “Make Every Match More Exciting” by giving fans a space to interact, celebrate and argue in real time while watching live broadcasts. The platform will also empower sports creators to host and produce content that is more spontaneous and expressive than traditional coverage.

Harsh Jain, Co-founder and CEO of Dream11 and Dream Sports, said the shift reflects how modern fans want to experience sports. “No sports fan should ever watch a match alone. Now, our 250 million users can take their sports engagement to the next level with watch-alongs that enable sports creators and fans to share their raw and unfiltered emotions before, during and after every match. We want to give all sports fans an opportunity to be heard and seen by millions of others. And this time, we are making it from India, for the whole world.”

The updated platform will be available globally, marking Dream11’s most ambitious international expansion since its inception.